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M&A Lessons from Mars: Better, Faster, Leaner Integration

M&A Leadership Council

Spoiler Alert - Reflecting on his experience once back on earth, lead character Mark Watley gives a class of astronauts-in-training some priceless advice about what to do when confronted with an existential crisis: “At some point, everything’s going to go south on you and you’re going to say, ‘this is it, this is how I end.’ .

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How to Make Your Content Business Attractive to Investors: Trends, Insights and Best Practices for 2022

FE International

The thriving e-commerce market has carried over into the content and marketing arena, as many e-commerce brands have begun purchasing content businesses, which they use to increase market share and reduce long-term customer acquisition costs. A benefactor of these global challenges has been the content and affiliate industry. Key Statistics.

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App Valuation: How to Build, Value and Sell an App

FE International

Given the growing accessibility of the software space and ever-diminishing barriers to entry, the rise in entrepreneurs with little to no experience in the industry who have begun building apps has taken off in recent years. Therefore, we have put together this guide to valuing an app business. Building Around Value. Universal Apps.

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M&A Integration Can Be Chaos Without the Right Playbook

M&A Leadership Council

By Mark Herndon, Chairman and CEO of the M&A Leadership Council . In our experience with different types, sizes, and experience levels of acquirers over the years, we have found that most IMO playbooks fall short, both in what they should contain and more importantly, what they can accomplish. .