DEFEATING THE “E-MYTH” IN MAXIMIZING BUSINESS VALUE
IBG Business
DECEMBER 15, 2023
In case you have forgotten or are too young to know, the “E-Myth” (or “entrepreneurial myth”) is that most businesses are started by people with tangible business skills. If Dennis is absent for more than 10 days, things start to go wrong. That, Gerber argues, is simply not the case. Solutions in Print.
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