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3 Principles for Integration Success, in a Perfectly Framed Case Study

M&A Leadership Council

Sometimes Complete Integration Isn't the Right Answer By Jeffrey Cartwright, M&A Leadership Council Alum and Managing Partner of Shoreview Advisors If you’ve ever dived into M&A strategy, you’ve undoubtedly read about “Newellization,” the acquisition strategy named for a once-tiny household goods company in Freeport, Illinois.