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The Zomato IPO: A Bet on Big Markets and Platforms!

Musings on Markets

The service was initiated in 2017 and it had 1.5 Zomato has grown at exponential rates for much of the last decade, with a surge in the number of cities that it serves in India, especially in the last few years, from 38 in 2017 to 63 in 2018 to more than 500 in 2021, extending its reach into smaller urban settings.