Equal Parts Continues Expansion with Acquisition of Assurely, Adding Proprietary D&O Platform for Startups

AUSTIN, Texas--(BUSINESS WIRE)--Equal Parts, a next-generation insurance agency combining traditional relationships with AI technology, today announced its acquisition of Assurely, an Austin-based agency focused on startups and emerging companies.

I've always believed that every company deserves access to proper, cost-effective insurance coverage, regardless of how complex or unique they might be.

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Founded by David Carpentier and Ty Sagalow, Assurely has built a reputation for tackling unique insurance challenges, particularly for companies with complex capital structures, crowdfunding components, and non-traditional investor bases. The company's flagship offering, the TigerMark MGA program, provides proprietary Directors & Officers (D&O) insurance specifically designed for early stage companies that struggle to secure adequate coverage through conventional channels.

“David and the Assurely team exemplify what we mean by going further for clients,” said Mike Witte, CEO and co-founder of Equal Parts. “They didn't accept that certain companies were ‘hard to insure’ — they created an entirely new solution. By integrating TigerMark into our connected platform, we can scale this offering while dramatically improving operational efficiency through automated workflows.”

Equal Parts' technology infrastructure will transform Assurely's operations by connecting previously siloed systems and eliminating manual processes. This approach solves a critical challenge for traditional agencies that struggle with disconnected point-to-point systems, targeting the operational margins that enable continued innovation.

“I've always believed that every company deserves access to proper, cost-effective insurance coverage, regardless of how complex or unique they might be,” said Carpentier. “Equal Parts shares that philosophy and has the platform to scale these kinds of specialized solutions. Together, we can serve more founders, solve more complex problems, and continue pushing the boundaries of what's possible in insurance.”

This marks Equal Parts' second acquisition since its launch in March 2025, following the purchase of Lumen Insurance. Together, the two agencies create complementary capabilities — Lumen brings expertise in serving venture-backed tech startups throughout their lifecycle, while Assurely adds specialized solutions for companies with strategic early investors, non-traditional funding, or complex capitalization structures. The combined expertise enables Equal Parts to serve virtually any emerging company.

“We're not just acquiring agencies — we're creating a platform where talented professionals can scale their impact,” added Witte. “David achieved what the insurance industry said couldn't be done. Now we're amplifying it through our technology infrastructure.”

About Equal Parts

Equal Parts is an insurance innovation company that acquires exceptional independent agencies and empowers them with cutting-edge AI tools designed to enhance, not eliminate, the human touch. Launched in March 2025 with $10 million in acquisition capital led by Equal Ventures and Max Ventures, the company enables insurance professionals to focus on what they do best—building and maintaining client relationships—while AI handles mundane back-office tasks. The company aims to generate $1 billion in premiums over the next three to five years.

About Assurely

Assurely is an Austin-based insurance agency specializing in serving complex early stage and emerging companies. Founded by David Carpentier and Ty Sagalow, the company is known for its TigerMark MGA program, which provides specialized D&O coverage for companies with non-traditional capital structures. Assurely's expertise in fintech, alternative funding models, and complex business structures has made it a trusted partner for founders building ambitious companies that traditional insurance providers struggle to serve them.